Page 2 - Home Assignment 6
P. 2
(a) Pricing
(b) Packaging
(c) Labelling
(d) None of the above.
5. Labeling is a part of _______
(a) Product combinations
(b) Price combinations
(c) Packaging system
(d) All of the above
Home Assignment.
1- Mark questions.
1. State the meaning of labeling.
2. What is meant by pricing in product mix element?
3. How a product cost affects the pricing factor of a product?
3 to 4 marks questions.
1. Crackers Ltd., a fire-cracker manufacturing company launched some
new products on eve of Diwali which attracted many buyers. To meet the
increased demand, the company employed children from nearby villages.
Although the product was in great demand, appropriate safety warnings
for use were not mentioned on the packets that led to many accidents.
Identify and explain the important product-related decision that was not
taken into consideration by the company.
2. Arvind is planning to start a company manufacturing room fresheners.
He intends to use natural fruit extracts for adding fragrance to them. He
estimates an investment of Rs. 20 corers to set up the factory. As it is
difficult for him to raise the entire capital amount alone, he gives a
partnership offer to his school friend, Sanjay who is an angel investor.
