Page 3 - Home Assignment 5
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3. Good Living Ltd. manufactures mosquito repellent tablets tables. These
tablets are packed in strips of 12 tablets each. Each of these strips is packed
in a cardboard box, 48 such boxes are then placed in a big.
(The purpose of packaging the tablets in a corrugated box is to facilitate their
transportation, warehousing and easy identification.)
5 to 6 marks questions.
1. Explain any three importance and functions of packaging of a product.
2. ABC Crackers Ltd., a fire-cracker manufacturing company, launched some
new products on the eve of Diwali in the market which attracted many
buyers. To meet the increasing demand, the company employed people
from nearby villages where there was a lot of unemployment. Because of
the good behavior of the management with the employees, more and more
people wanted to join the company. As the products were in great demand
in the market, a competitor imitated the products. The products of the
competitor were not accepted by the consumers as it was a status symbol
to buy the products of ABC Crackers Ltd. because of their quality.
Identify and explain the product-related decision because of which
consumers preferred the products of ABC Crackers Ltd.
