Page 2 - Lesson Note 13
P. 2

  Levels of management

                                      Organizational structure
                          (ii)   Operational and Production plan: Deal with the transformation of

                                 raw material into product or services. It includes:
                                      Details of manufacturing process

                                      Physical infrastructure required
                                      Types of plant and machinery
                                      Raw materials to be used

                                      Requirement of power etc.
                          (iii)  Financial Plan: It translates all other parts of business in

                                 anticipated financial results. It consists of financial statement
                                 analysis such are:


                                      Projected Balance sheet

                                      Income statement
                                      Cash flow statements
                                      Funds flow statement

                          (iv)   Marketing Plan: Provides information on assessing the market
                                 size, growth, target market. It includes all aspects of marketing

                                 such are:
                                      Product

                                      Price
                                      Promotion

                                      Place
                                      Customer
                                      Value propositions

                          (v)    Human Resource Planning: It includes all the employees and staff
                                 of the organization. It covers:

                                      Policies of recruitment
                                      Selection

                                      Manpower planning
                                      Training policies
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