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CH-4: TOPIC – ENTERPRISE GROWTH STRATEGIES

                                                     CODE:241604010121



                 FILL IN THE  BLANKS
                 1.   ______ expansion is related to increase in the production capacity.
                 2.   ______ needs long-term sources of finance.
                 3.   Undistributed profits or reserves are the main sources of funds for _______ expansion.
                 4.   The company or the person offering the franchise is known as ________.
                 5.   The person or company purchase the franchise is known as _______.
                 6.   _________ is essential before entering to a franchise business.
                 7.    What are the two ways in which an organization can expand?
                 8.   What are proprietary statements?
               LONG QUESTIONS: (3/4/) MARKS
               1.Explain internal expansion.
               2. Why is it necessary for the growth and expansion of a business?
               3. Explain external expansion.

               4. Fern N Petals,(FNP) founded by Mr.Vikaas Gutgutia, a Delhi based company and a leading brand of floral boutiques in India. Flowers
                       boutiques are aesthetically designed. These boutiques offer a vast variety of exquisite flower arrangements and displays the distinct
                       taste and needs of the customers. Expansion and growth of FNP is incomparable in all over India

                a) What type of external expansion done by FNP? Explain
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